Introducing Glass

Jonathan Allen


When I founded Gauge Insights in 2016, I set out on a journey to remove the barriers that made powerful consumer insights so costly, slow to get, and inaccessible. In the time since then, our team has grown, and we’ve continued on our journey, focused on our mission to radically re-think the traditional agency model. 

Our new brand, Glass, represents the very thing we saw lacking in the industry. Transparency. This means no subscription barriers to run research, instant access to all of our pricing online, complete control over every study via our platform, and unrestricted access to research in progress, from DIY to full-service.

Glass is a modern market research company that believes research shouldn’t come with compromises. We believe that the days of having to choose between a low-cost, DIY option that delivers speed and a pricey, full-service agency are over.

Glass has built an ecosystem to enable better research. We are building cutting-edge survey software while giving you access to a talented team of the industry's best researchers. Regardless of if you want to run a quick DIY survey, get help crafting the right templates, or run a complex A&U and need our team to lead it from start to finish, the Glass promise is simple. Transparency to every detail of your projects, powerful technology, the industry's best researchers, without having to compromise in between.

The future of research is crystal clear, and Glass is going to pave the way to it. 

January 10, 2023
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